domingo, 25 de julho de 2021


How to Become a Beekeeper

Posted: 25 Jul 2021 01:00 AM PDT

Whenever you see a bee buzzing by, it's probably hard at work pollinating plants, sustaining the crops we eat, and producing honey. Bees play a critical role in our ecosystem, and beekeepers help these interesting bugs thrive. Some of them even make money doing it, since they can harvest and sell the excess honey the bees produce! If you want to pursue beekeeping either as a career or hobby, you're in luck! There typically isn't a whole lot standing in your way other than a little hard work, knowledge of bee behavior, and a swarm of your own.

[Edit]Steps

[Edit]What are the daily activities of a beekeeper?

  1. As a beekeeper, you will maintain and manage your bee colonies. You'll spend your time caring for bees, feeding them, and collecting their honey once they produce an excessive amount. On most days, you'll just check in on the bees to ensure that they're healthy and productive. While it may sound like a lot of work, beekeeping requires very little daily effort once your hive is established, since bee colonies are largely self-sufficient.[1]
    Become a Beekeeper Step 15.jpg
    • As a beekeeper, the hardest work you'll do will come early on when you're establishing the hive. Once that's over, most beekeepers find the process of checking in on their hive and seeing the colony grow rewarding and relaxing!
    • Some beekeepers will develop personal relationships with their hives! After a while, you may develop a sense for when your bees are upset, or when they've lost motivation.[2]

[Edit]Do I need training to become a beekeeper?

  1. No, but you do need to know a fair bit about bees! If you're an avid fan of insects and you already know a fair bit about bee behavior, you can definitely get started without any training. However, you may want to sign up for a beekeeper training program at your local university's extension office. These programs take anywhere from a few months to a year, and they're typically free (or extremely cheap).[3]
    Become a Beekeeper Step 1 Version 3.jpg
    • Beekeeping is popular among homesteaders—people who live in a self-sufficient way by growing their own food and making their own goods. Most homesteaders are self-taught, so there's no reason you can't teach yourself too.

[Edit]How do I actually get the bees?

  1. Most beekeepers just buy their first set of hives. You can have a hive shipped to you from a larger beekeeper. A hive will typically run you $150, but it's a one-time buy since the bees will reproduce. This is generally seen as the best way to acquire your bees, since they'll be used to humans handling them and they'll be disease-free when they arrive.[4]
    Become a Beekeeper Step 5 Version 3.jpg
    • You can order package bees, or a nucleus hive. Package bees are live bees that you add to a brand new hive. A nucleus is a half-colony that comes with a portion of the honeycombs, which will jumpstart growth. Either option is fine, but package bees are generally considered safer.
  2. You can collect a wild swarm if you can find one and it's legal. This is often more art than science. Once you find a hive, you can use a smoker to calm the bees, and guide them directly off of the honeycombs into a container. If the bees are on the ground, you can use a sheet of cardboard to scoop them up. Regardless, you'll need to scoop up nearly the entire swarm, and transfer them to your hive.[5]
    Become a Beekeeper Step 4 Version 4.jpg
    • If you go this route, you must wear a beekeeper's outfit and utilize a smoker to prevent the swarm from attacking. Taking a colony away from its hive is going to upset the bees, and you may be stung if you don't wear any protective gear or use a smoker to cool the bees down.
    • This is illegal in some jurisdictions. Check with your state and city first before you start peeling a bee hive off of a tree trunk.
    • Many wild bees carry diseases, which is the key reason beekeepers typically buy their hives. If you collect multiple hives and one of them is carrying a disease, you may have a disaster on your hands.[6]
  3. Your hives will multiply over time, so don't buy too many at first! As your colonies grow and flourish, a hive will eventually run out of space. When this happens, the bees will begin to swarm, and split itself in half. The portion of the bees that leave the original hive will choose a new queen and start a new colony. As a result, you shouldn't run into a shortage of bees after you buy your first set of hives.[7]
    Become a Beekeeper Step 5 Version 4.jpg

[Edit]Do you need permission to keep bees?

  1. Unless you live in a major city, it's usually fine to just get started. Check with your local agricultural department to make sure, but if you aren't living in a major city, there usually aren't any applications or anything you'll need to submit. In some areas, there are no beekeeping regulations at all.[8] You will typically need to register your hive with the state once it's established, though.[9]
    Become a Beekeeper Step 6 Version 4.jpg
    • It isn't normally illegal to keep a beehive in a major city, but you often need to file for permits and you're typically restricted on how many colonies you can have. This process isn't typically very tenuous, though. You usually file an application and then an inspector checks out your plans and space.[10]
  2. You will probably need permission to sell your honey. Honey selling is regulated differently in every state, but you may need to get a health inspection and a business license before you can start selling anything. However, some states don't treat honey sales the way they treat other food products or businesses, so be sure to look up the laws where you live![11]
    Become a Beekeeper Step 7 Version 4.jpg
    • Some states treat local honey as a "cottage food." Cottage foods are products that you're allowed to sell without a food or health inspection, and you occasionally don't even need to register a business. This is why bake sales aren't treated the same way as food trucks![12]

[Edit]How much does it cost to start beekeeping?

  1. Your initial investment in materials can cost $400-800. A brand new bee hive will likely cost you around $150, and a good beekeeper's outfit can cost $100-200. Beyond that, you'll also need storage bins, a smoker, protective gear, and tools for handling the hive. All things considered, you're looking at over $400 on the low end.[13]
    Become a Beekeeper Step 6 Version 3.jpg
    • If you don't want to harvest the honey manually, you'll also need to buy an extractor. These typically run $100-200, but they'll pay for themselves if you plan on starting a business!
    • A lot of these supplies are just one-time buys. You won't need to keep buying bins and smokers over and over again once you're all set up.
    • There are beekeeping starter kits out there that come with a lot of the supplies you'll need. These kits are a good option if you're starting totally from scratch.

[Edit]How much land do you need to be a beekeeper?

  1. You need roughly of outdoor space per hive. The hives themselves aren't particularly big—a standard hive will be roughly . However, the bees won't be happy if they're cramped in a small space, and the entrance to a hive is a pretty busy space. If you want your bees to be happy and healthy, you'll need to keep the around each hive clear.[14]
    Become a Beekeeper Step 3 Version 3.jpg
    • Most beekeepers utilize Langstroth hives. These are preassembled "houses" with built in frames for separate hives. The bees will use the individual boards inside of each section to build their honeycombs and produce honey. Beekeepers like these hives because it's easy to slide each section in and out of the structure to check on the bees.[15]

[Edit]How do beekeepers make money?

  1. Beekeepers will harvest and sell their hives' excess honey. There's a huge market out there for local organic honey. Once a hive starts producing a ton of honey, beekeepers will collect it, bottle it, and sell it to local shops or private buyers. Selling the honey usually isn't enough to make a full-time living, though. Many beekeepers will also sell their leftover beeswax, and offer services to remove established hives from people's yards.[16]
    Become a Beekeeper Step 17.jpg
    • Honey sales are regulated the same way as any other business; don't assume you can just harvest honey and start selling it without registering and creating a business!
  2. Many beekeepers don't make money—they do this as a hobby! A lot of beekeepers, if not most of them, maintain their hives simply because they enjoy beekeeping. Some beekeepers do it just so they have a source of honey for themselves! You don't have to start a business here, so if you just want to keep bees, go for it![17]
    Become a Beekeeper Step 11 Version 2.jpg
    • Bees perform an important service in the environment, and you'll be doing your local ecosystem a huge favor if you start keeping bees!

[Edit]How much do beekeepers make per hive?

  1. It can vary, but expect to make $600 per hive every year. While there's obviously going to be some variation from hive to hive, a single swarm of bees is capable of producing roughly $600 worth of honey per year. However, a lot of your potential profits depend on the local demand for organic honey in your area. Still, $600 a year is a reasonable goal if you're motivated.[18]
    Become a Beekeeper Step 12 Version 2.jpg
    • Many beekeepers make deals with local grocery stores to sell their honey on their shelves, or go to farmer's markets to sell their products directly to the public.
  2. You probably won't make anything your first year. It takes most hives roughly 1 year to get established and comfortable enough to produce honey for you to harvest and sell. It depends on the weather where you live, the amount of nectar in your area, and the type of bees you're keeping, but it's safe to assume you won't make very much money your first year.[19]
    Become a Beekeeper Step 13 Version 2.jpg

[Edit]Tips

  • Most new beekeepers start off with 2 hives and then grow out from there. However, you can start with 1 hive if you want to take it slow and get your feet under you, or 3 or more hives if you're confident in your skills![20] You generally don't want to start off with more than 5 hives, though.[21]
  • Join a local beekeeper's club or organization once you're established. They'll be able to offer guidance and feedback, which is extremely helpful early on in your career.[22]

[Edit]Warnings

  • Bees require access to a stable supply of stagnant water (they aren't fond of freshwater). If it's especially dry where you live, you must set up a water station full of water, corks, and sticks near the hive. If you don't, your bees may abandon you or start dying out.[23]

[Edit]Related wikiHows

[Edit]References

[Edit]Quick Summary

  1. https://naturaldwellers.com/beekeeper-salary/
  2. https://www.theguardian.com/money/2014/apr/03/how-become-beekeeper
  3. https://entnemdept.ufl.edu/honey-bee/extension/events-and-activities/master-beekeeper-program/
  4. https://www.almanac.com/beekeeping-101-where-get-bees
  5. https://www.almanac.com/beekeeping-101-where-get-bees
  6. https://www.almanac.com/beekeeping-101-where-get-bees
  7. https://hbr.org/2012/06/a-beekeepers-perspective-on-ri
  8. http://completebeehives.com/is-beekeeping-legal-in-my-city/
  9. https://www.fdacs.gov/Divisions-Offices/Plant-Industry/Business-Services/Registrations-and-Certifications/Beekeeper-Registration
  10. https://www.chicagomag.com/uncategorized/no-excuses-guide-to-becoming-an-urban-farmer/a-step-by-step-guide-to-urban-beekeeping/
  11. http://counties.agrilife.org/jasper/files/2014/05/selling-honey-in-texas.pdf
  12. https://ucanr.edu/sites/CESonomaAgOmbuds/Value_Add_Products/Cottage_Food_Bill/
  13. https://www.almanac.com/beekeeping-101-why-raise-honeybees
  14. https://honeyandbeekeeping.com/how-much-space-do-i-need-to-have-a-beehive/
  15. https://honeyandbeekeeping.com/how-much-space-do-i-need-to-have-a-beehive/
  16. https://www.theguardian.com/money/2014/apr/03/how-become-beekeeper
  17. https://www.theguardian.com/money/2014/apr/03/how-become-beekeeper
  18. http://completebeehives.com/how-profitable-is-beekeeping/
  19. http://completebeehives.com/how-profitable-is-beekeeping/
  20. https://honeyandbeekeeping.com/how-much-space-do-i-need-to-have-a-beehive/
  21. https://extension.missouri.edu/publications/g7600
  22. https://extension.missouri.edu/publications/g7600
  23. https://honeyandbeekeeping.com/how-much-space-do-i-need-to-have-a-beehive/

How to Do Customer Research

Posted: 24 Jul 2021 05:00 PM PDT

You've heard the expression, "The customer is always right," but who exactly is that customer? Well, that's where customer research comes in! The truth is, you could have an amazing product, but if you can't get people to buy it, your business could struggle. Customer research is a vital part of helping your company thrive. And it isn't as hard as you may think. It's all about getting into the heads of your potential customers so you can figure out how to attract them and give them what they want.

[Edit]Steps

[Edit]What is customer research?

  1. It's research businesses conduct about their target customers. Customer research is the practice of figuring out the preferences, motivations, and buying behavior of your customers so you can attract more of them and get them to buy from you. There are a variety of research methods you can use to gather the info. You can use customer research to identify shared traits among different customer groups so you can appeal to a broader audience.[1]
    Do Customer Research Step 1.jpg
    • So, for example, let's say you're selling skincare products. You'd want to know what type of people are likely to buy your products, how they typically shop, and where you can find them. Customer research can help you find all of that out.
  2. The main purpose of customer research is to help your business succeed. Using customer research, you can create marketing campaigns and develop strategies that will draw more customers to your business.[2] Failing to do your research can cause your business to fail. Even if you have a great product or service, if you can't get people to buy it, your business may struggle.[3]
    Do Customer Research Step 2.jpg

[Edit]What are the best methods for researching customers?

  1. Interview customers to find out their needs and motivations. Interviews can be time-consuming, but they can also give you really valuable insight into your customer's motivations. Put together a list of questions that ask about what your customers like or don't like about your business and products. Ask them what you can do differently to make their experience better. Try catching customers and asking them if you can interview them. You can offer an incentive like a discount or some free swag if they'll agree to an interview.[4]
    Do Customer Research Step 3.jpg
  2. Use surveys to quickly and easily gather lots of info. Put together a list of questions for your survey that ask what your customers like about your business, what they don't like, and what they think you could do differently. You can collect your customers' email addresses and send your survey to them or ask them to fill it out while they're in your store. Use the info you gather to help shape your marketing and change your products so they suit your customers' needs.[5]
    Do Customer Research Step 4.jpg
    • Posting your survey on your business' website and social media accounts can help you reach more customers.[6]
    • Offer a reward to incentivize people to take your survey. For example, you could offer survey takers 10% off their next purchase.
  3. Review your analytics to see customer behavior. Analytics use data to show customer trends and habits. Track what your customers are clicking on when they're on your website or reading your emails. Monitor which products or services they're buying. Use the info to make changes that reflect what your customers are actually doing and buying.[7]
    Do Customer Research Step 5.jpg
  4. Research reviews of your competitors to improve your products. Review mining is the process of looking up reviews of your competitors and reading through them to determine what your target customers like and don't like about similar products. Use that data to help improve your business and avoid making the mistakes that your competitors made.[8]
    Do Customer Research Step 6.jpg

[Edit]How do you identify a customer?

  1. Figure out what customer segment they belong in. A customer segment is a group of people who share specific traits relative to marketing. These shared traits can include info like age, location, gender, spending habits, and interests. Using your customer research, organize your customer base into different segments. That way, you can develop marketing strategies that appeal to each segment.[9]
    Do Customer Research Step 7.jpg
  2. Use customer research to create buyer personas. A buyer persona, or customer persona, is a profile built with analysis of real customers. They can provide you with in depth insight into who your customers are, what they value, and what their motivations are. Use any data or information you collect through customer research to create a persona that you can use to craft marketing that will reach those people.[10]
    Do Customer Research Step 8.jpg
    • It's pretty common to have multiple buyer personas within a customer segment. For instance single women aged 18-25 can have many different types of personas.
  3. Ask yourself questions about who your likely customers are. Think about how old they are, what they do for work, how much money they make, and what sort of lifestyle they live. Try to describe what their buying habits are and how much they might pay for your product or service. Come up with ways you could convince them to buy from you instead of your competitors. Asking yourself questions about your potential customers can help you form a clear picture that you can use to try to attract them in real life.[11]
    Do Customer Research Step 9.jpg
    • For example, let's say you're selling a high-protein shake. Your customers could be in the 18-25 age range who make less than $40,000 a year. They're probably pretty active and exercise often. Since they're active, they likely already drink protein shakes from competitors. But maybe you could attract them by branding your product for people in their specific age range with an affordable price and using lingo and phrases specific to their generation. You could call your product a "Lit Shake" or "Lit Fit."

[Edit]What are the 5 types of customers?

  1. Potential, New, Impulsive, Discount, and Loyal. These are broad categories and can be a bit over simplistic, but they can be a useful way for you to organize and think about how to appeal to the different types of customers you want to buy your product or service.[12]
    Do Customer Research Step 10.jpg
    • Potential customers are people who haven't committed to buying from you yet.
    • New customers are folks you want to stick around after their first purchase.
    • Impulsive customers may buy from you on the spot if the conditions are right.
    • Discount customers will hesitate or refuse to pay full price.
    • Loyal customers are repeat customers who can help your business grow through word of mouth.

[Edit]Tips

  • Don't be afraid to ask your customers what they want as well! They may be able to provide valuable insight into what they like (and don't like) about your products or services.
  • If you can afford it you can also hire a consultant if you want professional customer research.

[Edit]References

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How to Schedule a Post on Facebook

Posted: 24 Jul 2021 09:00 AM PDT

An active stream of content on your Facebook Page can help keep your readers engaged. To avoid having to constantly release new posts, schedule posts ahead of time! Although Facebook no longer lets you schedule posts on personal accounts (even if you're using apps like HootSuite), you can still do so on a business or organization's Page. This wikiHow teaches you how to schedule posts for later on your Facebook Page.

[Edit]Steps

[Edit]On a Computer

  1. Log in to https://www.facebook.com. If you're not already signed in, follow the on-screen instructions to do so now.
    Schedule a Post on Facebook Step 1 Version 5.jpg
    • Facebook does not let you schedule posts for your personal account. You can only schedule posts for a Page you manage. Pages are usually used for businesses, organizations, blogs, and public figures.
  2. Click . It's the option with an orange flag in the left menu.
    Schedule a Post on Facebook Step 2 Version 5.jpg
    • If you haven't already made a Page, you can do so by clicking + Create New Page in the left menu after clicking Pages.
  3. Click your Page. Pages you manage appear in the left panel under the "Pages" header.
    Schedule a Post on Facebook Step 3 Version 5.jpg
  4. Click . It's in the left panel toward the bottom.
    Schedule a Post on Facebook Step 4 Version 5.jpg
  5. Click . It's the blue button at the top-left corner of the existing posts.
    Schedule a Post on Facebook Step 5 Version 5.jpg
  6. Compose your post. Type the post as you'd like it to appear in the "Write something" field. You can add photos, tags, emoji, and anything else you wish.
    Schedule a Post on Facebook Step 6 Version 5.jpg
  7. Click the down-arrow next to "Publish." It's at the bottom-right corner of the window. A menu will expand.
    Schedule a Post on Facebook Step 7 Version 5.jpg
  8. Click in the menu. This opens the Schedule Post window.
    Schedule a Post on Facebook Step 8 Version 5.jpg
  9. Select a date and time for the post to appear on the Page. Click today's date to bring up a calendar that lets you choose a date in the future (if applicable), and the current time to choose a different time. The date and time you select are in your own time zone.
    Schedule a Post on Facebook Step 9 Version 5.jpg
    • The soonest you can schedule a post is 20 minutes from now. You can schedule posts up to 75 days in advance.
    • Make sure to select AM or PM as needed.
  10. Click to save your scheduled post. It's the blue button at the bottom-right corner of the pop-up window. Your post is now scheduled to appear on your Page's news feed at the selected date and time.
    Schedule a Post on Facebook Step 10 Version 4.jpg
    • If you change your mind about the scheduling the post, you can return to the Publishing Tools page, select Scheduled Posts in the left panel, and click the down-arrow next to the post for other options (Publish, Reschedule, or Cancel).
    • To edit the scheduled post's contents, return to Publishing Tools, click Scheduled Posts, and click Edit on the post.

[Edit]On a Phone or Tablet

  1. Install Facebook Business Suite on your phone or tablet. Neither the regular Facebook mobile app nor the mobile website provide the option to schedule posts on your Page..
    Schedule a Post on Facebook Step 11 Version 4.jpg
  2. Open Facebook Business Suite. It's the grayish-blue icon with a white stylized circle inside.If you're not already signed in, follow the on-screen instructions to log in with the Facebook account you use to manage the Page.
    Schedule a Post on Facebook Step 12 Version 4.jpg
  3. Open the Page on which you want to schedule a post. Business Suite will automatically open to your Page. If you have more than one Page and need to switch to another to schedule the post, tap your profile icon at the top-left corner and select that Page now.
    Schedule a Post on Facebook Step 13 Version 4.jpg
  4. Tap . It's the gray button near the top-left corner of the screen.
    Schedule a Post on Facebook Step 14 Version 4.jpg
  5. Tap . It's near the top below the Page's name. This opens the New Post window.
    Schedule a Post on Facebook Step 15 Version 3.jpg
  6. Compose the post you want to schedule. Type the post as you'd like it to appear in the "Write something…" field. You can also add photos, tag your location, choose a feeling/activity, or any of the other options from the bottom menu.
    Schedule a Post on Facebook Step 16 Version 4.jpg
  7. Tap when you're finished. It's at the top-right corner. A preview of your post will appear, along with some scheduling options.
    Schedule a Post on Facebook Step 17 Version 4.jpg
  8. Select . It's under "Scheduling Options" at the top of the screen.
    Schedule a Post on Facebook Step 18 Version 4.jpg
  9. Select a date and time. Select the time and date on which you want the post to appear on your news feed. Make sure to choose either AM or PM as needed.
    Schedule a Post on Facebook Step 19 Version 4.jpg
    • The soonest you can schedule a post is in 20 minutes from now. The latest is 75 days from now.
    • The date and time you select are in your own time zone.
  10. Tap or . The option name varies depending on your version of the app.
    Schedule a Post on Facebook Step 20 Version 4.jpg
  11. Tap to save and schedule the post. It's at the top-right corner. The post is now scheduled to appear on your Page's news feed at the selected date and time.
    Schedule a Post on Facebook Step 21 Version 2.jpg
    • After scheduling your post, you'll be taken to the Posts & Stories screen. To see your scheduled post, tap the drop-down menu at the upper-left corner and select Scheduled.
  12. Edit a scheduled post (optional). If you decide you want to edit the post, publish it immediately, or cancel publishing, you can do any of these things. Here's how:
    Schedule a Post on Facebook Step 22 Version 2.jpg
    • If you left the Posts & Stories screen, tap the second icon on the bottom (two overlapping windows) to return now.
    • On the Posts tab, select Scheduled from the drop-down menu.
    • Tap the three dots to the right of the scheduled post.
    • Select Edit if you want to change the contents, Reschedule Post to schedule it for a different time, Publish Post to publish it now, or Delete Post to delete its contents.

[Edit]Video

[Edit]Tips

  • Many people find that scheduling posts at regular intervals, especially during high-traffic times, yields more followers.
  • Using any of these methods, you can attach photos, videos, or links just as you would when posting manually. However, you can't schedule photo albums or events.


[Edit]Quick Summary

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